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Creative Content & Concept Development

The key to memorable content – engaging and relevant messaging, focused on delivering the desired change and event objectives.

An event, by definition, is a moment in time when something changes. So the first step must be to identify the desired change.

An event should change its audience by making them more motivated, better informed, engaged, inspired or perhaps driven to work harder, sell more, or be better.

As experts in communication strategy, ACE content specialists will provide guidance to establish the change objectives and then develop an entire programme of beautifully presented messaging, tailored to the attending audience. Messages will be heard, understood and retained.

The team can advise on all or just certain elements of content development, providing, but not limited to the following:

  • Concept development and design
  • Brand and logo creation
  • Messaging strategy
  • Agenda and session design
  • Content development
  • Scripting
  • Bespoke media creation